Clothes Do Make The Man ! - Or At Least The First Impression

Clothes Do Make The Man! - Or At Least The First Impression

"You never get a second chance to make a first impression"
-- Will Rogers

How important really is what we wear?
Is there a cause/effect in how we are treated by the world? Does it make a difference in getting someone to help you in a Department store, or being seated at a good table in a restaurant? Can’t people look through all the superficial and see the real us?

Fortunately, we have some scientific evidence to support what you wear does make a difference in how you influence the world around you. Maybe we didn’t want to believe (but suspected) the real reason that guy down the hall who always dressed great, but didn’t know poop is now a vice president!

When your credibility is crucial, in situations such as job interviews, court testimony, sales presentations and first dates (or even second and third dates) it is important to made a "good" first impression.

Behavioral scientists tell us that this "first impression" is a strong one. And the process of sizing you up is on a subconscious/emotional level of the brain. Your evaluation by a stranger takes 30 seconds or less and can be so strong that it could take as much as five years to erase.

Don’t you think it’s easier to make a great first impression with you appearance and then follow up by showing what a capable, impressive and trustworthy person you are with a winning performance?

We’ve all heard the expression "You can’t judge a book by its cover". If you agree, it’s a good thing you’re not in publishing. Publishing houses have long since proven that a cover may not tell you what’s inside a book, but the cover is the reason that we pick up one or the other off the rack. Until a book is picked up, no sale is made!

A good example of "how you look being more important than what you say" is the first Kennedy-Nixon presidential debate. Radio listeners thought that Nixon had won while TV watchers gave Kennedy the win. Kennedy looked great, fresh and vigorous while Nixon appeared tired and rumpled. The TV audience gave more credibility to what they saw than what they heard.

When I describe someone as an assistant manger at a fast food restaurant you immediately conjure an image of that person, maybe without much conscious thought. When I mention a high level executive you get another, different image in your mind. There is a definite picture of a person with credibility, authority and power – a professional image.

Why not take advantage of the research on human nature and utilize the knowledge to enhance and control how you are accepted?

The research reports that people notice the following about another human being and in this order. Remember this is a prehistoric/subliminal evaluation.

1.Skin color
2.Sex
3.Age

We can do nothing about the first three, but we can work on the next four factors.

4.Bearing This includes height (taller people receive higher starting salaries), head movement (nodding is negative with regard to perception of authority) and body language (smiling is perceived as weakness if over done).

5.Appearance Since about 90% of us are covered by apparel, the clothing we choose makes a significant impact. This is such an important area, and on in which we can effect the greatest impression. We’ll discuss it detail below.

6.Direct Eye Contact Don’t stare, but look others in the eye 40 - 60% of the time, otherwise you’ll be perceived as having something to hide or that you don’t know what you are talking about.

7.Speech 55% of communication is non-verbal. It’s not what you say, but how you say it.


What you wear makes a difference in how you influence the world.
Why not take advantage of this. Since 90% of us is covered with clothing, the clothing you choose makes a significant impact and one area where we can effect the greatest impression!

Dressing badly can be taken as contempt for other people or the situation you are in. Clothing is a way to show others that you have respect and consideration for the situation. If you have respect for the theatre, you don’t show up in shorts and a T-shirt to a Broadway play. (The same goes for church, a job interview, etc.).

So it’s not a question of being judged. We are judged thousands of times everyday.

It’s a question of whether we want to have an affect on that judging or not.

Are we ready to see what we can do to present ourselves in the best package to project a credible, professional image?


Here are some basic tips, and faux pas to avoid in order to look your best:



1.Never wear a short sleeve shirt with a tie. Short sleeve shirts are perceived as lower class apparel. Fine as part of a uniform or if you aspire to be a fast-food manager, not if you want to project a professional image.

2.Shoes are one of the most evaluated elements of men’s wardrobes. Your shoes should be clean, shined, in good repair and appropriate for the occasion. If you are wearing a suit, wear lace-up shoes. Don’t wear the same shoe on consecutive days and keep shoetrees in your shoes when you’re not wearing them.

3.Trousers should be long enough to cover your socks, and socks should cover your shins even when you cross you legs. Pants are long enough if they have a slight break in the front. Pleats and cuffs are traditional and functional. Pleats let you sit down comfortably and cuffs add weight to the bottoms allowing for proper drape.

4.Wearing both a belt and braces (suspenders) make you look insecure. One or the other please. And if you opt for the braces, please make certain they are the kind that fasten inside your trousers with buttons.
It’s very easy to have a tailor or the alterations person at your dry cleaners put brace buttons on your pants if they don’t already have them. The metal clip-ons are for the guys who wear short sleeve shirts with ties.

5.Socks should match your trousers.

6.Belts should match your shoes in color and texture.
7.Ties should reach your belt line. This is neither arbitrary nor negotiable. Too short of a tie makes you look like a rube.


8.Properly knotted ties have a “dimple” under the knot. Clips and tacks are out of date.

9.Suit and Sports jackets are symbols of authority. However the bottom buttons of men’s jackets are not designed to be buttoned, since King Edward VII gained weight, and started a fashion trend.



About Buttons on Mens Suits
Single Breasted suits can have one, two, three or more buttons. Two and three button jackets are classic, one or more than three get you into the fashion forward arena, which is more suitable for social events than business. With two button jackets only the top button is fastened.

With three button jackets, you can close the middle, or middle and top button. Some suits are made so that the lapels roll to the middle button. On those suits you leave the top button unfastened. Some East Coast hipsters fasten only the top of three buttons!

Four or more button jackets may be designed to fasten all the buttons, even the bottom. If the bottom button of a four button can be closed without a noticeable pulling of the fabric, it’s ok to close or leave it open.

Double Breasted suits are the more formal of the two styles and can have four to six buttons with one or two “to button”. They are often identified by a two-number designation such as 4/2, 4/1 or 6/2 (also “four to two”).

Translated, the first number gives the total number of front buttons and the second is the number of functioning buttonholes. It doesn’t always mean that all the buttons have to be fastened.

Often only the middle or upper button is secured on a 4/2 or 6/2, but the Duke of Kent started buttoning only his lower button creating a longer diagonal line across his chest giving the wearer a thinner, more dynamic look.



10.Suit and Sports jackets should fit properly which includes showing ½” of “linen” or shirtsleeve at the jacket sleeve.

11.No pens or pocket protectors in your shirt pocket. Pens go in your suit coat inside pocket, out of sight. Also applies to telephones, etc. worn on the belt. Think about getting a nice briefcase!

12.Hair longer than shoulder length for women and over the ears for men diminishes perception of authority, but increases accessibility.

We live in a complex, crowded society where considerate people dress appropriately for various places and occasions. Dressing appropriately is about respect for your fellow humans and our institutions.

Men’s clothing, unlike women’s, is more traditional and less fashion oriented. It takes several seasons for men’s designers to change even slightly the width of a necktie.

The male business suit is virtually unchanged in 70 years! Part of that is the progression to perfection that has resulted in attire that looks great on most men. The theory is once you reach perfection, don’t mess with it!

So why even bother with fashion? Why not choose acceptable classic clothing items and just stick with those?

It’s important to know what the trends are, so you can update your wardrobe periodically with the fashion items IF they fit your own style and body type.

You don’t want to still be wearing a light blue member’s only jacket and red polyester Sansabelt pants, do you?


We Remain with Best Regards,
E-tailor at www.mycustomtailor.com

Wool Specialty Fibers - For Mens Suits

WOOL fabric brings to mind cozy warmth. Some wools are scratchy giving some people the idea that they are "allergic" to wool. Although wool fiber comes from a variety of animal coats, not all wool's are scratchy but rather extremely soft. The wool fibers have crimps or curls which create pockets and gives the wool a spongy feel and creates insulation for the wearer. The outside surface of the fiber consists of a series of serrated scales which overlap each other much like the scales of a fish. Wool is the only fiber with such serration's which make it possible for the fibers to cling together and produce felt. The same serration's will also cling together tightly when wool is improperly washed and shrinks! Wool will not only return to its original position after being stretched or creased, it will absorb up to 30% of its weight in moisture without feeling damp. Its unique properties allow shaping and tailoring, making the wool the most popular fabric for tailoring fine garments. Wool is also dirt resistant, flame resistant, and, in many weaves, resists wear and tearing.

Basically, there are two different processes used in wool production. Woolen fabrics have a soft feel and fuzzy surface, very little shine or sheen, will not hold a crease, and are heavier and bulkier than worsteds. Blankets, scarves, coating, and some fabrics are considered woolens. Worsted wool is smoother than woolen, takes shine more easily, does not sag, holds a crease well, is lighter and less bulky, and wears longer than woolen. Worsted wool's require a greater number of processes, during which fibers are arranged parallel to each other. The smoother, harder-surface worsted yarns produce smoother fabrics with a minimum of fuzziness and nap. Fine worsted wool is even seen in clothing for athletics such as tennis. No, they are not hotter than polyester but actually cooler, as the weave of the fabric allows wool to absorb perspiration and the fabric "breathes," unlike polyester.

WOOL SPECIALTY FIBERS, although still classified as wool, are further classified by the animal the fiber comes from.

Alpaca fleece is very rich and silky with considerable luster. It comes from the Alpaca.

Mohair is from the angora goat and is highly resilient and strong. Mohair's luster, not softness, determines its value. Mohair is used in home decorating fabrics as well as garment fabrics including tropical worsteds.

Angora wool is from the angora rabbit. This soft fiber is used in sweaters, mittens and baby clothes.

Camel hair is from the extremely soft and fine fur from the undercoat of the camel. Camel's hair can be used alone but is most often combined with fine wool for overcoating, topcoating, sportswear and sports hosiery. Because of the beauty of the color, fabrics containing camel's hair are usually left in the natural camel color or dyed a darker brown. Light weight and soft, it is said that a 22 oz. camel fabric is as warm as a 32 oz. woolen fabric.

Cashmere is from the Kasmir goat down. Separation of the soft fibers from the long, coarse hair is tedious and difficult, contributing to the expense of the fabric. The soft hair is woven or knitted into fine garments and can also be blended with silk, cotton, or wool.


Vicuna is the softest coat cloth in the world. The amount of coarse hair to be separated from the soft fibers is negligible and yields the finest animal fiber in the world. Vicuna is a member of the Llama family and is small and wild. Since it is generally killed to obtain the fleece, it is protected by rigorous conservation measures. This fiber is rare and very expensive, costing several hundred dollars per yard. One of the best, most luxurious wool for suits is the vicuna wool taken from the vicuna of the Andes mountains in South America.

The vicuña is a member of the camel family. It is the smallest of the six species of camel, and is thought to be the wild ancestor of the alpaca. It lives on the high, grassland plateaus of the Andes mountains which range from southern Peru to northern Chile and into parts of Bolivia and Argentina. Only tough bunch grasses and festuca grows here. The sun's ultraviolet rays burn through the thin atmosphere during the day. At night the heat of the day escapes into the atmosphere and the temperatures go down to freezing.

Although they look fragile, the vicuña is specially adapted to its high-altitude habitat. It has an incredibly thick, soft coat that traps layers of warm air close to its body and protects it from freezing temperatures. The lower teeth of the vicuña grow constantly, like a rodent's, so they can eat the tough grasses. The vicuña also walks on the soles of its feet so it can flex its toes and grab on to the rocks and gravel-covered slopes. Vicuña milk is very rich so the babies grow quickly.

Vicuñas weigh between 75-140 pounds. They are about 4-6 feet long and stand 2-3 1/2 feet at the shoulders. They have very long necks, round heads, and large, forward facing eyes. Their ears are long and pointed and stand up on their heads. Their fur is a rust color, with white around the muzzle,the chest, belly, and the insides of the legs. The white hair on their chests is longer than their other hair.
Vicuñas graze mostly on grasses. Their teeth are large and grow constantly like those of a rodent. They chew their cud when resting getting more nutrients out of the nutrient poor grass.

Vicuñas are very shy animals and run away very quickly. They have two territories that they defend from other herds; a feeding territory or about 45 acres, and a smaller sleeping area on higher ground where they are more protected. The vicuña live in herds of 5-10 members, which includes one dominant male and several females and their young. They mate in March and April and their young are born 11 months later. The young stay with their mother and the herd for another 10 months, when they are driven off by the herd. Young males will form bachelor groups and the young females try to find another group to join. This ensures that the herd stays the same size, which is important with their limited food supply.

The vicuña was almost hunted to extinction for its beautiful soft wool. The Incas used to round up the wild vicuñas and pen them in stone corrals, where they were sheared for their wool. In modern times they were almost wiped out for their meat and wool. By 1960 there were only 6,000 vicuñas left in the wild. Chile and Peru established protected national parks and put a halt to trade in vicuña wool. Now there are about 125,000 vicuñas, but they are still listed as threatened. The vicuña is classified as vulnerable by the IUCN, and as endangered by the USDI


We remain with Best Regards,
E-tailor at www.mycustomtailor.com